The 27th Shanghai International Gifts, Cultural & Creative Products and Household Goods Exhibition

Exhibition Introduction

In recent years, the Chinese gift market has experienced rapid growth, driven by people's continuous pursuit of improved quality of life. Consumers' perception and demands for gifts are no longer confined to traditional forms, with significant shifts in consumption attitudes and focus. There is a growing trend toward products that blend lifestyle elements with customization. The 27th Shanghai International Gifts, Cultural & Creative Products and Hou

【Exhibition Scope】



Brand Service Providers & Comprehensive Zone



Business Gifts & Premiums Zone

Gifts, promotional advertising items, customized promotional products, eco-friendly gifts, stationery & cultural goods, advertising printed materials, bags & leather goods, crystal & glass products, jewelry & fashion accessories, badges, pins, etc.



Home Furnishings Zone

Home textiles, towels, storage products, plastic products, cleaning supplies, pet supplies, kitchen & tableware, home decorations, daily chemical & personal care products, lighting, carpets, fragrances & aromatherapy, desktop items, decorative paintings, etc.



Health & Wellness Gifts Zone

Home healthcare products, blood pressure monitors, glucose meters, home oxygen concentrators, physiotherapy equipment, healthy sleep aids, eye massagers, smart bands, pedometers, electronic scales, massagers, therapeutic products, stress-relief products, and other health-related items.



Outdoor & Travel Supplies Zone

Flasks & bottles, outdoor tents, sleeping bags, outdoor glasses, outdoor gloves, professional lighting tools, professional outdoor telescopes, solar-powered backpacks, mountaineering backpacks, wash bags, travel towels, disposable travel items, camping gear, travel bags, trekking poles, etc.



Gift Box Food Zone

Gift box foods, hairy crab gift sets, health & tonic products, functional foods, health foods, nut gift boxes, local specialties, viral online foods, instant meals, imported foods, green foods, organic foods, selenium-rich foods, premium grains & oils sold as gifts, etc.



China-Chic & Cultural Creative Products Zone

China-chic creative gifts, cultural derivatives, jewelry, ceramic crafts, wooden crafts, cultural and creative products, arts & crafts gifts, tourist souvenirs, trendy toys & figures, cartoon characters, cultural tourism, mascots, popular film/TV IP derivatives, museum cultural creations, etc.



Consumer Electronics Zone

Small household appliances, kitchen appliances, personal care appliances, cleaning appliances, health care appliances, leisure & sports products, portable power stations, automotive electronics, computers, mobile phones & accessories, 3C digital products & accessories, etc.



Beauty & Health Zone

Beauty products, health products, facial cleansing brushes, personal care products, hair & body care, personal cleansing, oral care, aromatherapy products, etc.



Festival & Decorative Gifts Zone

Festival supplies, Christmas products, wedding supplies, Halloween supplies, Easter supplies, birthday supplies, party supplies, Chinese New Year supplies, lamps & lighting, ornaments, and other decorative gifts.



Gift Packaging Zone

Shopping bags, packaging bags, non-woven bags, customized gift boxes, paper boxes, gift wrapping, printed materials, packaging products, etc.



Online Celebrity Product Selection Zone

Various creative gifts, daily necessities, home products, IP trendy toys, live streaming facilities, and products suitable for online celebrity live stream sales.



Toys & Trendy Toys Zone

Electronic & electric toys, plastic toys, wooden & cardboard toys, plush toys, dolls, building blocks, construction toys, DIY toys, blind box toys, action figures & dolls, block toys, model kits, other trendy toys, "Guzi" merchandise, pins ("bajji"), dolls, card games, "shikishi" boards, acrylic accessories, etc.



【Concurrent Events】



The 27th Huali Awards Ceremony for Quality Exhibitors



2026-2027 Fashion Gift & Home Trend Release



Fashion Home Design Trend Development Forum



Annual Trend New Product Launch in the Gift Industry



E-commerce Live Streaming & Short Video Summit Forum



Live Streaming E-commerce Ecosystem Industry Report Release



East China Cross-border E-commerce Summit

(Note: The above are planned activities, subject to final on-site announcement.)