The Premier International Trade Exhibition for Retail & Shopfitting Technologies in Southeast Asia
ASEAN SHOP is Coming to Kuala Lumpur!
Exhibition Profile & Key Sectors
ASEAN SHOP 2025 is a highly specialized trade fair covering the entire ecosystem of the retail industry. The exhibition is comprehensively structured into six core dimensions:
1. Vending Machine & Self-service Facilities: Showcasing the latest in automated retail and customer interaction technologies.
2. Commercial Information Technology: Featuring POS systems, ERP solutions, RFID, electronic article surveillance (EAS), payment systems, barcode technology, and smart card identification.
3. Retail Store Design & Equipment: Including store design plans, décor, lighting, digital signage displays, and visual marketing solutions (POP displays).
4. Food & Beverage Technologies: Equipment and solutions for the F&B retail sector.
5. Commercial Display: Innovations in product presentation and in-store merchandising.
6. Commercial Fresh-keeping Equipment: Refrigerated and frozen display cabinets, cold storage units, vacuum and modified atmosphere packaging machines.
Key Features & Co-located Events
A major highlight of ASEAN SHOP 2025 is its partnership with The Franchise & License Association (FLA). This collaboration is designed to significantly enhance business development and franchise opportunities for participants.
The event will feature the ASEAN SHOP Industry Leader Conference, which will run concurrently with the exhibition. This conference is a premier platform for retail professionals to share knowledge, learn about emerging trends, and network with industry leaders, ultimately stimulating new business opportunities across the region.
Target Visitor Profile
The exhibition is designed for a wide array of trade professionals, including:
* Importers, Exporters, Manufacturers, and Processors
* Owners and Managers of Large Hypermarkets, Retail Chains, Wholesalers, and Distributors
* Decision-makers from Grocery Stores, Supermarkets, Cafes, and Restaurants
* Service Providers to the retail industry
* Government Representatives and Trade Media/Publications
Venue
Malaysia International Trade and Exhibition Centre (MITEC)
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ASEAN SHOP 2026 







